You could be a newbie just dipping your toe in the trade or a veteran in the field who understands that this is an industry that continues to evolve. But if you found yourself on this particular post, then clearly you’re interested in learning more about eCommerce.
In any case, here are some of the best literary references that you can get your hands on if you’re an eCommerce entrepreneur.
A perfect read for anyone who’s just starting out in the industry. It gives a pretty in-depth look on how you can jumpstart an online business.
This book can help breathe life into your eCommerce business through its proprietary customer development and business model canvas model.
Based on the author’s numerous experience as he tried to build his own business ventures. It may not be as actionable as the first couple of example, but it helps create a clear picture of how innovation in the market helps business owners gain leverage in their industry.
Yohn breaks down 7 key principles of branding to help eCommerce entrepreneurs stand out from a sea of competition.
Every business needs a story—and not just any story, a good one, which will engage and inspire your potential customers. That’s what this book is all about—teaching you how to craft a story that will capture the attention of your customers.
Learn the fundamentals of marketing in the digital age by reading a book that will spell out the process of building a foundation for your marketing strategy.
Social media is an intrinsic part of marketing these days and this book details how you can leverage on the different social media platforms to market your business.
While primarily written for the software industry, the concepts in this book applies to various eCommerce techniques.
Kawasaki is the name behind the growth of Apple as a household name—and this book offers real-world advice on how you can do the same for you eCommerce business.
Take your cue from one of the most successful names in business today. Richard Branson is known for founding and growing Virgin Group into a 21 billion dollar industry. How? He details it all in his book.
If you’ve read any other books that you’d like to share, please feel free to leave in the coment section below.